Lee Everton - ALEGROUP Digital Marketing Strategies

Lee Everton

Contact Me

E-mail: alegroupmarket@gmail.com  |  Phone: (435) 764-4733  |  www.linkedin.com/in/leeeverton


  • Built and maintained relationships with key people in restoration companies and supply sources
  • Consulted with business owners to improve marketing and business operations
  • Managed a $2,000,000 plus yearly budget for business operations
  • Managed multiple teams to complete projects on deadline and within budget
  • Designed campaigns with email, social media and online
  • Project Management: Planned and executed events in various parts of the United States
  • Managed 50 employees including finance, marketing, customer service and programming
  • Social media professional with 26 years of experience ranging from email to Instagram
  • Managed marketing team (legacy and digital) campaigns for publisher
  • Negotiated contracts for software development, book deals, printing, investments
  • Created dealer packages for small and medium sized businesses
  • Created analytical models to increase productivity and improve marketing campaigns
  • Presented at more than 120 seminars and tradeshows as presenter and keynote speaker

Professional Experience

Sierra Restoration, LLC (Director of Business Development)                                        2022 – Present

  • Build relationships with target businesses (Plumbing, Insurance, Real Estate, Property Managers)
  • Create networking opportunities through planned events
  • Teach CE & information style classes for Professional groups
  • Generate new referral sources

Ballard Enterprises, LLC (Business Development)                                                          2018 – 2022

  • Increased revenue from $187,000 to $480,000 per year
  • Build relationships with target businesses (restoration and real estate)
  • Provide competitive estimates for each job
  • Resolve any issues with projects to maintain excellent working relations

Area-Info.net (Owner – Publisher)                                                                                        2012 – 2021

  • Developed grassroots online news source that reached 500,000 monthly readers
  • Content marketing service for small and medium sized businesses
  • Develop sales projections for varying rate levels and location-related rates
  • Implemented CRM for sales representatives
  • Monitor and modify services based on input from customers
  • Analyze information from SEO, Email, Sales, Google, to improve results

Comcast (Business Account Executive) – Increased business customers in area by 15% month over month

The Daydream Network (Owner)   – Grew digital ad network from 6 locations to 18 locations

Yellowpages.com (Account Executive)  – Developed new market area and introduced online

AccessIT (National Account Representative)   – Generated $300,000 in yearly movie screen ad revenue

Family History Network (President)   – Managed 50 people in various departments

Everton Publishers  (CE) & President)   – Managed an operations budget of $2,000,000


Bachelor of Arts in Marketing and Minor in French from Utah State University


Technology:      Excel; HTML, PHP, Adobe InDesign; PhotoShop; Microsoft Word; PowerPoint; Vegas Movie Studio; Adobe Acrobat Pro; Constant Contact;   MailChimp; WordPress; HubSpot; CRM; Thryv

Other:                  Google Analytics: Public Speaking; Tradeshow Design; Google Analytics; Quantcast

Languages:         English (native); French; Haitian Creole; Basic ability to speak and read Spanish

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